(Design, Innovate, Communicate, Entertain) Summit, the Interactive Achievement Awards and the Into the Pixel art exhibit. Olin grew academy membership more than six-fold from 3,000 to 20,000 and directed the annual D.I.C.E. Olin was the longest-serving President of the Academy of Interactive Arts & Sciences - the games industry’s largest association of accredited professionals - where he championed the role of talented creators within the $50 billion gaming industry. This program led to the creation of 20 new studios and 30 game projects in the city.
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Most recently, Olin created and ran a series of diplomados (130-hour series of classes) in gaming and animation for the Colombian government in Medellin. He is also an adjunct faculty member at the University of Southern California video game program.
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Olin has an active game-business consulting practice, It’s a Secret, and serves as executive director for the International Digital Media and Arts Association (iDMAa) - a professional educational association to foster interaction between the commercial and academic worlds. Since then, Olin has been involved with more than 100 titles and interactive products on nearly every consumer game platform launched. Olin programmed his first game after teaching himself BASIC while working as a copywriter on the Coca-Cola account. Our day two emcee is Joseph Olin, president of It’s a Secret. Located in Manhattan and San Francisco, Playmatics focuses both on branded and original intellectual property - with an emphasis on creating refreshing and disruptive gaming experiences, many with connections to the real world. He was also the founder of the EA Podcast and was an associate producer on The Sims, one of the top franchises in gaming history.Īnother GamesBeat University emcee is Margaret Wallace, chief executive of Playmatics, a company dedicated to bringing rich gaming and digital media experiences for a variety of connected platforms. Prior to PopCap, Green worked at Electronic Arts as editor-in-chief of EA.com where he was in charge of the editorial direction of the company website. In 2010, Green also co-conspired and helped start 4th & Battery, PopCap’s experimental imprint label and organizational development program that launched three games. In 2011, within his capacity in this position, Jeff was named by CNN as one of the “Top 100 People on Twitter.” As an executive member of the marketing team, Green was also actively involved in the marketing campaigns for all PopCap releases since 2010, including the upcoming Plants vs. Green was in charge of all of PopCap’s social media channels (Twitter, Facebook, YouTube, etc.). And for the past five years, he has served on the other side of the fence as a producer, writer, and social media director for Electronic Arts and PopCap Games. Green is a 17-year veteran of the video game industry, including spending 12 years as a journalist covering the scene. Our emcees for GamesBeat University include Jeff Green, a consultant at Hit Detection, the video game industry consultancy started by former Newsweek game critic N’Gai Croal. At GamesBeat University, we’ll have speakers who will offer tips, tricks, and practical advice for game makers and others in the industry. While the main stage features well-known executives talking about their high-level vision, the GBU talks are about helping you run a game business. We’ve also got a trio of moderators for GamesBeat University, which is a new section at our conference that will run in parallel to our other sessions.
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